Privacy Policy

1. PRIVACY POLICY AT A GLANCE

GENERAL NOTES

The following notes provide a simple overview of what happens to your personal data when you visit our website. Personal data are all data that contain details of personal or factual circumstances, for example name, address, e-mail address, telephone number, date of birth, age, gender. For detailed information on the subject of data protection, please refer to our data protection declaration – listed below this text.

DATENERFASSUNG AUF UNSERER WEBSITE

DATA COLLECTION ON OUR WEB SITE

The data processing on this website is carried out by the website operator. His contact details can be found in the imprint of this website.

How do we collect your data?

On the one hand, your data is collected when you provide it to us. This may be data that you enter in a contact form or when you contact us by e-mail.

Other data is automatically collected by our IT systems when you visit the website. These are mainly technical data (e.g. Internet browser, operating system or time of the page call). This data is collected automatically as soon as you enter our website.

What do we use your data for?

Part of the data is collected to ensure that the website is provided without errors. Other data can be used to analyse your user behaviour.

We will not process the data made available to us for purposes other than those covered by an existing contract or your consent or otherwise by a provision in accordance with the DSGVO, with the exception of the use of anonymised data for statistical purposes.

The provision of your personal data is voluntary. However, the data is necessary for the contractual relationship to be properly implemented.

It may also be necessary to pass on your data to third parties in order to carry out our activities. Your data will be forwarded exclusively on the basis of the DSGVO, in particular to fulfil a contractual relationship or on the basis of your prior consent.

We do not store data for longer than is necessary for the fulfilment of our contractual or legal obligations and for the defence of any legal claims.

What rights do you have regarding your data?

You have the right to receive information free of charge about the origin, recipient and purpose of your stored personal data at any time. You also have the right to demand the correction, blocking or deletion of this data. For this purpose, as well as for further questions regarding data protection, you can contact us at any time at the address given in the imprint. Furthermore, you have the right to complain to the responsible supervisory authority.

ANALYSIS TOOLS AND TOOLS FROM THIRD PARTIES

When you visit our website, your surfing behaviour can be statistically evaluated. This is mainly done with cookies and with so-called analysis programs. The analysis of your surfing behaviour is usually anonymous; the surfing behaviour cannot be traced back to you. You can object to this analysis or prevent it by not using certain tools. You will find detailed information on this in the following data protection declaration.

You can contradict this analysis. We will inform you about the possibilities of objection in this data protection declaration.

2. GENERAL NOTES AND MANDATORY INFORMATION
PRIVACY

Privacy Policies

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and according to the legal data protection regulations as well as this privacy policy.

When you use this website, various personal data is collected. Personal data is data with which you can be personally identified. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this is done.

We would like to point out that data transmission on the Internet (e.g. in the course of communication by e-mail) can have security gaps. A complete protection of data against access by third parties is not possible. Your personal data is protected by appropriate organizational and technical precautions, which in particular include protection against unauthorized, illegal or even accidental access, processing, loss, use and manipulation. Notwithstanding the high security requirements, it cannot be ruled out that information that you disclose to us via the Internet may be viewed and used by other persons. We assume no liability for the disclosure of data due to errors in data transmission not caused by us or unauthorized access by third parties.

REFERENCE TO THE RESPONSIBLE AUTHORITY

If you wish to obtain information about your personal data, exercise your right to correct or delete data, restrict data processing or revoke any consent you have already given, as well as for any other concerns related to this privacy policy and the processing of your data, please contact

KIR Driving Operations AG

Place de la Gare 15
1700 Freiburg
Schweiz

The controller is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data (e.g. names, e-mail addresses, etc.).

WITHDRAWAL OF YOUR CONSENT TO DATA PROCESSING

Many data processing operations are only possible with your express consent. You can revoke a previously given consent at any time. For this purpose an informal notification by e-mail to us is sufficient. The legality of the data processing carried out up to the time of revocation remains unaffected by the revocation.

RIGHT OF APPEAL TO THE COMPETENT SUPERVISORY AUTHORITY

In the event of violations of data protection law, the person concerned has a right of appeal to the competent supervisory authority. In Switzerland, this is the Federal Data Protection and Information Commissioner

SSL OR TLS ENCRYPTION

This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or inquiries that you send to us as site operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from „http://“ to „https://“ and by the lock symbol in your browser line.

If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

INFORMATION, BLOCKING, DELETION

You have the right to receive information free of charge at any time about your stored personal data, their origin and recipients and the purpose of data processing, as well as the right to correction, data transmission, objection, restriction of processing, and blocking or deletion of incorrect or illegally processed data.

Should there be any changes to your personal data, we request that you inform us accordingly.

Furthermore, you have the right to revoke your consent to the use of your personal data at any time.

OBJECTION TO ADVERTISING E-MAILS

The use of contact data published within the scope of the imprint obligation for the transmission of not expressly requested advertising and information material is hereby contradicted. The operators of the website expressly reserve the right to take legal action in the event of unsolicited sending of advertising information, such as spam e-mails.

3. DATA COLLECTION ON OUR WEBSITE & COOKIES

COOKIES

The Internet pages partly use so-called cookies. Cookies do not damage your computer and do not contain viruses. Cookies serve to make our offer more user-friendly, more effective and safer. Cookies are small text files that are stored on your computer and saved by your browser.

Most of the cookies we use are so-called „session cookies“. They are automatically deleted at the end of your visit. Other cookies remain stored on your end device until you delete them. These cookies enable us to recognize your browser on your next visit.

You can set your browser so that you are informed about the setting of cookies and allow cookies only in individual cases, exclude the acceptance of cookies for certain cases or in general and activate the automatic deletion of cookies when closing the browser. If you deactivate cookies, the functionality of this website may be limited.

Cookies that are required to carry out the electronic communication process or to provide certain functions that you have requested (e.g. shopping basket function) are stored on the basis of Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in the storage of cookies for the technically error-free and optimised provision of his services. Insofar as other cookies (e.g. cookies for analysing your surfing behaviour) are stored, these are treated separately in this data protection declaration.

SERVER LOG FILES

The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

  • Browser type and browser version
  • Operating system used
  • Referrer URL
  • Host name of the accessing computer
  • Time of the server request
  • IP address*

* Your IP address is recorded but immediately pseudonymised. Thus only a rough localization is possible. The creation of a personal reference is no longer possible.

This data is not merged with other data sources.

The basis for data processing is Art. 6 Para. 1 lit. f DSGVO, which permits the processing of data for the fulfilment of a contract or pre-contractual measures.

CONTACT FORM AND E-MAIL INQUIRIES

If you send us enquiries via the contact form or via the e-mail address given on the website, the personal data you have provided (name and e-mail address, if applicable also other voluntary details such as address, telephone number etc.) will be stored by us for the purpose of processing the enquiry and in the event of follow-up enquiries.

This data will not be passed on without your consent and will be deleted after a period of six months.

The processing of the data entered in the contact form or by e-mail is thus exclusively based on your consent (Art. 6 para. 1 lit. a DSGVO). You can revoke this consent at any time. An informal notification by e-mail to us is sufficient. The legality of the data processing operations carried out up to the point of revocation remains unaffected by the revocation. Mandatory legal provisions – in particular retention periods – remain unaffected.

DEFECT MANAGEMENT DATABASE

If you send us data via our defect management website, these data (name, address, telephone number, e-mail address as well as data on the reported defect, including photographs submitted by you) are stored and processed exclusively for the purpose of collecting and processing the reported defects. In doing so, we will also forward the data you provide to third parties (in particular contractors) who will assist us in the handling of defect management and the fulfilment of the contract.

With the exception of anonymised access data, data collected in the course of defect management will only be processed with your consent and/or for the purpose of fulfilling the contract.

4. SOCIAL MEDIA

SHARE CONTENT VIA PLUGINS (FACEBOOK, GOOGLE+1, TWITTER & CO.)

The content on our pages can be shared in social networks such as Facebook, Twitter or Google+ in accordance with data protection regulations. This site uses the eRecht24 Safe Sharing Tool for this purpose. This tool establishes direct contact between the networks and users only when the user actively clicks on one of these buttons.

This tool does not automatically transfer user data to the operators of these platforms. If the user is registered with one of the social networks, an information window appears when using the social buttons of Facebook, Google+1, Twitter & Co. in which the user can confirm the text before sending it.

Our users can share the contents of this page in social networks in compliance with data protection regulations without having to create complete surfing profiles by the operators of the networks.

FACEBOOK-PLUGINS (LIKE & SHARE-BUTTON)

Our pages integrate plugins from the social network Facebook, provider Facebook Inc. 1 Hacker Way, Menlo Park, California 94025, USA. You can recognize the Facebook plugins by the Facebook logo or the „Like-Button“ („Like“) on our page. You can find an overview of the Facebook plugins here: https://developers.facebook.com/docs/plugins/.

When you visit our pages, the plugin establishes a direct connection between your browser and the Facebook server. Facebook thereby receives the information that you have visited our site with your IP address. If you click the Facebook „Like-Button“ while you are logged into your Facebook account, you can link the contents of our pages on your Facebook profile. This allows Facebook to associate your visit to our pages with your user account. We would like to point out that we, as the provider of the Pages, have no knowledge of the content of the transmitted data or its use by Facebook. You can find further information on this in the Facebook privacy policy at: https://de-de.facebook.com/policy.php.

If you do not want Facebook to be able to assign visits to our Pages to your Facebook user account, please log out of your Facebook user account.

TWITTER PLUGIN

Functions of the Twitter service are integrated on our pages. These functions are offered by Twitter Inc, 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. By using Twitter and the „Re-Tweet“ function, the websites you visit are linked to your Twitter account and made known to other users. Data is also transferred to Twitter. We would like to point out that we, as the provider of the sites, have no knowledge of the content of the transmitted data or its use by Twitter. For further information, please refer to the Twitter privacy policy at: https://twitter.com/privacy.

You can change your privacy settings on Twitter in the account settings at https://twitter.com/account/settings.

GOOGLE+ PLUGIN

Our pages integrate plugins from the social network Facebook, provider Facebook Inc. 1 Hacker Way, Menlo Park, California 94025, USA. You can recognize the Facebook plugins by the Facebook logo or the „Like-Button“ („Like“) on our page. You can find an overview of the Facebook plugins here: https://developers.facebook.com/docs/plugins/.

When you visit our pages, the plugin establishes a direct connection between your browser and the Facebook server. Facebook thereby receives the information that you have visited our site with your IP address. If you click the Facebook „Like-Button“ while you are logged into your Facebook account, you can link the contents of our pages on your Facebook profile. This allows Facebook to associate your visit to our pages with your user account. We would like to point out that we, as the provider of the Pages, have no knowledge of the content of the transmitted data or its use by Facebook. You can find further information on this in the Facebook privacy policy at: https://de-de.facebook.com/policy.php.

If you do not want Facebook to be able to assign visits to our Pages to your Facebook user account, please log out of your Facebook user account.

INSTAGRAM PLUGIN

Functions of the service Instagram are integrated on our pages. These functions are offered by Instagram Inc, 1601 Willow Road, Menlo Park, CA 94025, USA.

If you are logged in to your Instagram account, you can link the contents of our pages to your Instagram profile by clicking the Instagram button. This allows Instagram to associate your visit to our sites with your account. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Instagram.

For more information, please refer to Instagram’s privacy policy: https://instagram.com/about/legal/privacy/.

LINKEDIN PLUGIN

Our website uses features of the LinkedIn network. The provider is LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA.

Each time you access one of our pages that contains LinkedIn features, a connection to LinkedIn’s servers is established. LinkedIn is notified that you have visited our sites using your IP address. When you click on the LinkedIn „Recommend“ button and are logged into your LinkedIn account, LinkedIn is able to associate your visit to our site with you and your account. We would like to point out that we, as the provider of these pages, have no knowledge of the content of the transmitted data or its use by LinkedIn.

For further information, please see the LinkedIn privacy policy at: https://www.linkedin.com/legal/privacy-policy.

XING PLUGIN

Our website uses functions of the network XING. The provider is XING AG, Dammtorstraße 29-32, 20354 Hamburg, Germany.

Each time one of our pages containing XING functions is called up, a connection to XING servers is established. To the best of our knowledge, no personal data is stored. In particular, no IP addresses are stored or the usage behavior is evaluated.

Further information on data protection and the XING Share button can be found in the XING privacy statement at: https://www.xing.com/app/share?op=data_protection.

5. TOOLS FOR ANALYSIS AND ADVERTISING

GOOGLE ANALYTICS

This website uses functions of the web analysis service Google Analytics. The provider is Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

Google Analytics uses so-called „cookies“. These are text files which are stored on your computer and which enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there.

The storage of Google Analytics cookies is based on Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in the analysis of user behaviour in order to optimise both his website and his advertising.

IP anonymization

We have activated the IP anonymization function on this website. As a result, your IP address is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before it is transmitted to the USA. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on the website activities and to provide further services to the website operator in connection with the use of the website and the Internet. The IP address transmitted by your browser within the scope of Google Analytics is not merged with other Google data.

Browser Plugin

You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

Objection to data collection

You can prevent Google Analytics from collecting your data by clicking on the following link An opt-out cookie will be set to prevent the collection of your information on future visits to this site: Disable Google Analytics

More information on the handling of user data at Google Analytics can be found in the privacy policy of Google: https://support.google.com/analytics/answer/6004245?hl=de.

Contract data processing

We have concluded a contract with Google for commissioned data processing and fully implement the strict requirements of the data protection authorities when using Google Analytics.

 Demographic characteristics in Google Analytics

This website uses the „demographic features“ function of Google Analytics. This allows us to generate reports that contain information about the age, gender and interests of the site visitors. This data is derived from interest-based advertising by Google as well as from visitor data from third parties. This data cannot be assigned to a specific person. You can disable this feature at any time in the ad settings in your Google Account or generally prohibit Google Analytics from collecting your information as described in the „Opting out of data collection“ section.

GOOGLE ANALYTICS REMARKETING

Our websites use the functions of Google Analytics Remarketing in conjunction with the cross-device functions of Google AdWords and Google DoubleClick. The provider is Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

This feature allows you to link the advertising audiences created with Google Analytics Remarketing to the cross-device capabilities of Google AdWords and Google DoubleClick. In this way, interest-based, personalized advertising messages that have been customized for you on one device (e.g., mobile phone) based on your previous usage and browsing behavior can be displayed on another of your devices (e.g., tablet or PC).

Google will link your web and app browsing history to your Google Account for this purpose if you have given us permission. In this way, the same personalized advertising messages can be displayed on any device you sign in to with your Google Account.

To support this feature, Google Analytics collects Google-authenticated user IDs that are temporarily linked to our Google Analytics data to help us define and create audiences for cross-device advertising.

You can opt-out of cross-device remarketing/targeting permanently by turning off personalized advertising in your Google Account, following this link: https://www.google.com/settings/ads/onweb/.

The aggregation of the collected data in your Google Account is based solely on your consent, which you can give or withdraw to Google (article 6, paragraph 1, letter a DSGVO). For data collection operations that are not merged into your Google Account (for example, because you do not have a Google Account or because you have objected to the merging), the collection of data is based on article 6, paragraph 1, letter f of the DPA. The legitimate interest arises from the fact that the website operator has an interest in the anonymised analysis of website visitors for advertising purposes.

Further information and the data protection regulations can be found in the Google data protection declaration at: https://www.google.com/policies/technologies/ads/.

GOOGLE ADWORDS AND GOOGLE CONVERSION-TRACKING

This website uses Google AdWords. AdWords is an online advertising program of Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States („Google“).

As part of Google AdWords, we use what is known as conversion tracking. When you click on an ad placed by Google, a conversion tracking cookie is set. Cookies are small text files that the Internet browser stores on the user’s computer. These cookies expire after 30 days and are not used to personally identify users. If the user visits certain pages of this website and the cookie has not expired, Google and we may recognize that the user clicked on the ad and was redirected to that page.

Each Google AdWords customer receives a different cookie. The cookies cannot be tracked across the websites of AdWords customers. The information collected using the conversion cookie is used to compile conversion statistics for AdWords customers who have opted in to conversion tracking. Customers are told the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information that can be used to personally identify users. If you do not wish to participate in tracking, you can opt-out of this use by slightly disabling the Google conversion tracking cookie on your web browser under User Preferences. You will then not be included in the conversion tracking statistics.

The storage of „conversion cookies“ is based on Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in the analysis of user behaviour in order to optimise both his website and his advertising.

More information on Google AdWords and Google Conversion Tracking can be found in the Google data protection regulations: https://www.google.de/policies/privacy/.

You can set your browser so that you are informed about the setting of cookies and allow cookies only in individual cases, exclude the acceptance of cookies for certain cases or in general and activate the automatic deletion of cookies when closing the browser. If you deactivate cookies, the functionality of this website may be limited.

GOOGLE RECAPTCHA

We use „Google reCAPTCHA“ (hereinafter „reCAPTCHA“) on our websites. The provider is Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA („Google“).

The purpose of reCAPTCHA is to check whether the data input on our websites (e.g. in a contact form) is made by a human being or by an automated program. For this purpose, reCAPTCHA analyses the behaviour of the website visitor on the basis of various characteristics. This analysis begins automatically as soon as the website visitor enters the website. For analysis purposes, reCAPTCHA evaluates various information (e.g. IP address, time spent on the website or mouse movements made by the user). The data collected during the analysis is forwarded to Google.

The reCAPTCHA analyses run completely in the background. Website visitors are not informed that an analysis is taking place.

Data processing is carried out on the basis of Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in protecting his web offers from abusive automated spying and from SPAM.

For further information on Google reCAPTCHA and Google’s privacy policy, please refer to the following links: https://www.google.com/intl/de/policies/privacy/ and https://www.google.com/recaptcha/intro/android.html.

FACEBOOK PIXEL

Our website uses the visitor action pixel of Facebook, Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA („Facebook“) to measure conversion. This allows us to track the behavior of site visitors after they have clicked on a Facebook ad to be directed to the provider’s website. This allows the effectiveness of the Facebook Ads to be evaluated for statistical and market research purposes and to optimize future advertising efforts. The collected data is anonymous for us as the operator of this website, we cannot draw any conclusions about the identity of the users. However, the data is stored and processed by Facebook, so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with the Facebook Data Usage Policy. This allows Facebook to enable the placement of advertisements on Facebook pages and outside of Facebook. This use of the data cannot be influenced by us as a site operator. You can find further information on the protection of your privacy in the Facebook data protection guidelines: https://www.facebook.com/about/privacy/. You can also disable the „Custom Audiences“ remarketing feature in the Advertising Settings section at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. You must be logged into Facebook to do this. If you do not have a Facebook account, you can disable usage-based advertising from Facebook on the European Interactive Digital Advertising Alliance website: http://www.youronlinechoices.com/de/praferenzmanagement/.

6. PLUGINS AND TOOLS

YOUTUBE

Our website uses plugins from the Google-operated YouTube site. The website is operated by YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA.

If you visit one of our pages equipped with a YouTube plug-in, a connection to the YouTube servers will be established. The YouTube server is informed which of our pages you have visited.

If you are logged into your YouTube account, you enable YouTube to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your YouTube account.

YouTube is used in the interest of an attractive presentation of our online offers. This represents a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR.

Further information on the handling of user data can be found in YouTube’s data protection declaration at: https://www.google.de/intl/de/policies/privacy.

VIMEO

Our website uses plugins from the Vimeo video portal. The provider is Vimeo Inc., 555 West 18th Street, New York, New York 10011, USA.

If you visit one of our pages equipped with a Vimeo plugin, a connection to the Vimeo servers is established. The Vimeo server is informed which of our pages you have visited. Vimeo also obtains your IP address. This also applies if you are not logged in to Vimeo or do not have a Vimeo account. The information collected by Vimeo is transmitted to the Vimeo server in the USA.

If you are logged into your Vimeo account, you enable Vimeo to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your Vimeo account.

Further information on the handling of user data can be found in Vimeo’s data protection declaration at: https://vimeo.com/privacy.

GOOGLE WEB FONTS

This page uses so-called web fonts provided by Google for the uniform display of fonts. When you call up a page, your browser loads the required web fonts into your browser cache in order to display texts and fonts correctly.

For this purpose, the browser you are using must connect to the Google servers. This gives Google knowledge that our website has been accessed via your IP address. Google Web Fonts are used in the interest of a uniform and appealing presentation of our online offers. This represents a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR.

If your browser does not support web fonts, a standard font will be used by your computer.

Further information on Google Web Fonts can be found at https://developers.google.com/fonts/faq and in Google’s data protection declaration: https://www.google.com/policies/privacy/.

GOOGLE MAPS

This site uses the Google Maps map service via an API. The provider is Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA.

To use the functions of Google Maps, it is necessary to save your IP address. This information is usually transferred to a Google server in the USA and stored there. The provider of this page has no influence on this data transmission.

The use of Google Maps is in the interest of an attractive presentation of our online offers and to make it easier to find the places we have indicated on the website. This represents a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR.

You can find more information on handling user data in Google’s data protection declaration: https://www.google.de/intl/de/policies/privacy/.